Comments for Cybercom Digital Marketing Blog

Comment on Is Personal Finance On The Move? by Niall McKeown

Niall McKeown — Thu, 29 Jul 2010 11:00:40 +0000

Interesting investment portfolio illustrated in the bottom right of the picture. I’m sure it’s IBA not IRA.

Comment on Google, Apple and HTML5 by Cybercom

Cybercom — Thu, 29 Jul 2010 10:39:33 +0000

HI Carla

Yes we would be certainly willing to have a guest post. Can you send through some deatils to David.Hayes@Cybercom.ie

Cheers

Dave

Comment on Smart Move for Digital Marketing by Luciano Tobey

Luciano Tobey — Tue, 13 Jul 2010 22:03:44 +0000

It really helps when you are a newcomer to online marketing to take an online marketing course to keep from getting quickly discouraged.

Comment on Are you a world class Client Service Account Director? by Cybercom

Cybercom — Thu, 08 Jul 2010 14:56:08 +0000

Eats shoots and leaves. Yes we have to watch that. Thanks for the heads up.

Comment on Are you a world class Client Service Account Director? by Bock the Robber

Bock the Robber — Tue, 06 Jul 2010 16:25:25 +0000

I look forward to seeing your ad for a world-class Director of Punctuation.

Comment on Round Ireland Yacht Race by Judyta

Judyta — Wed, 23 Jun 2010 15:00:08 +0000

And here is the official Team Daft Blog: http://www.daft.ie/teamdaft/ with all Mark’s posts & podcasts, videos, etc.

Comment on Round Ireland Yacht Race by Cybercom

Cybercom — Wed, 23 Jun 2010 13:19:07 +0000

Thanks Will. For anyone interested in listening to Mark's podcasts, check out http://audioboo.fm/markpollock.

Comment on Round Ireland Yacht Race by Will Knott

Will Knott — Tue, 22 Jun 2010 23:28:49 +0000

Mark Pollock’s Audioboo recordings aren’t showing up on the facebook page. You may want to include a direct link.

Comment on Google Provides lots more information for Top Organic Search Queries by Kieran

Kieran — Tue, 22 Jun 2010 09:42:46 +0000

Hi Bill

Thanks for the comment. I think you may have misunderstood the line

“best performing PPC Ad Groups is a great way to optimize websites organic listings”.

We are not stating PPC performance has any bearing on your organic listing. But, the new data in “Search Queries” gives you an indication of your organic CTR. Webmasters should be looking at their organic listing in the same way they would do a PPC listing i.e. the Page Title & Meta Description should not just be about keywords, but it should sell the click to a user.

PPC is the best research tool you have available. Not only will it tell you what keywords perform best in terms of conversions. But it will highlight what ad copy receives the best CTR. You can then use this information and optimise your organic listing accordingly.

Any other questions, please ask.

Thanks

Comment on Google Provides lots more information for Top Organic Search Queries by BillWerba

BillWerba — Thu, 17 Jun 2010 19:14:45 +0000

I’ve been intrigued with this concept of ‘Personalization’ and the more I read the more I am getting cheezed.

I landed on this blog page and read the last phrase of the opening statement. “…best performing PPC Ad Groups is a great way to optimize websites organic listings”

I say whaaa. If this is indeed what is happening, then Google has found the grail in making revenues on both fronts with Adwords and what was earned through SEO sweat, organic listings.